Last updated: August 20, 2025

The Body Tale operates this website and online store, including all information, content, features, tools, products, and related services (hereinafter referred to as “Services”), to provide you with a curated shopping experience as a customer. This Privacy Policy explains how we collect, use, and disclose your personal information when you access, use, or conduct transactions through this site, or when you communicate with us.
By using our Services, you are deemed to have read and agreed to the contents of this Privacy Policy.

1. Personal Information We Collect

Personal information is data that can directly or indirectly identify a specific individual. We may collect the following personal information:

Contact Data: Name, shipping and billing address, phone number, and email address.

Financial Data: Payment information such as credit/debit card number, payment method, transaction details, and payment confirmation.

Account Data: Username, password, preferences, and account settings.

Transaction Data: Products viewed, added to cart, purchased, returned, or canceled.

Communication Data: Information you provide when contacting customer service.

Device Data: IP address, browser type, device, and other technical data.

Usage Data: Information about how you use and navigate our site.

2. Sources of Personal Information

We may collect personal data from:

Directly from you when creating an account, filling out forms, making transactions, or communicating with us.

Automatically through your device when accessing our site (using cookies, logs, etc.).

Third parties involved in providing our Services, such as logistics providers, warehouses, omnichannel integrations, couriers, payment services, and other technology providers.

3. Use of Personal Information

We use your personal information to:

Provide and improve the Services, including processing orders, shipping, returns, and customizing your shopping experience.

Communicate and provide customer service, such as sending notifications about orders, accounts, or answering your inquiries.

Security and fraud prevention, to detect and prevent suspicious or illegal activities.

Marketing, to send promotions, advertising campaigns, and relevant offers to you (with your consent where required by law).

Legal compliance, if required by applicable law, or as part of legitimate legal processes.

4. Disclosure of Personal Information

We may disclose your personal information to third parties, including but not limited to:

Third parties assisting us in processing transactions, such as payment services, logistics, warehousing, shipping, or omnichannel integration.

Other parties when you provide explicit consent, for example, for third-party services or social media integrations.

Law enforcement agencies or government authorities, if required by law or for investigative purposes.

In cases of corporate restructuring such as mergers, acquisitions, or bankruptcy.

We do not sell your personal information to any party.

5. Protection of Minors

Our Services are not intended for children under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian of a child who has provided us with information, please contact us to have that data removed.

6. Data Security and Retention

We implement technical and organizational security measures to protect your personal information. However, no system is completely secure. We advise you not to send sensitive information through unsecured channels.
Personal data will be stored as long as necessary to fulfill the purposes of data collection or as required by applicable law.

7. Your Rights Regarding Personal Data

In accordance with the Personal Data Protection Law, you have rights as a data subject, including:

The right to access your personal data.

The right to correct inaccurate personal data.

The right to delete personal data.

The right to restrict or object to data processing.

The right to withdraw consent if processing is based on consent.

The right to raise objections or complaints with the data protection authority.

Requests can be sent to our contact below, and we will process them in accordance with legal requirements.

8. Links to External Sites

Our site may contain links to third-party websites. We are not responsible for the privacy policies or content of those sites. You are encouraged to read each site’s privacy policy before providing any information.

9. Changes to Privacy Policy

This policy may be updated from time to time. Changes will be announced on this site with an updated effective date. By continuing to use the site after such changes, you are deemed to agree to the updated policy.

10. Contact

If you have questions, requests, or complaints regarding your personal data protection, please contact us:

📧 Email: hello@thebodytale.com
📞 WhatsApp: +62 812 3024 0004

Or you may also contact:
Directorate General of Consumer Protection and Trade Compliance
📞 WhatsApp: 0853-1111-1010